The Office of Marketing and Publications creates a wide array of internal and external
communications – from multi-platform branding campaigns to annual reports and enrollment
materials –that help to raise awareness about the many opportunities available at
the College, while informing and engaging our many communities. In short, we are responsible
for sharing our story with the world.
Maintaining a strong brand is dependent upon conveying our story in a consistent
and authentic manner. Accordingly, it is important that any usage of our logos, colors,
fonts and protocols are in compliance with the official Graphic Standards of the College.
The Office of Publications produces the majority of the College’s publications; including
the Career Focus magazine, the College Viewbook and the President’s Annual Report.
It also produces a variety of institutional and enrollment publications. Any printed
piece that will be viewed off campus should be reviewed by the Office of Publications
for style, consistency and adherence to the Associated Press Style Guide and the College
Style Guide.
Awards and Recognition
We are proud to develop the kind of marketing and communications that reflect the
many ways that Suffolk County Community College brings value to its students and communities.
The following list represents some of the efforts that have received recognition over
the past few years:
2017 Communicator Award of Excellence – TV Commercial
Academy of Interactive & Visual Arts
2017 Communicator Award of Distinction – TV Commercial
Academy of Interactive & Visual Arts
2017 SUNY CUAD Best of Category – TV Commercial
State University of New York (SUNY)
2017 SUNY CUAD Judges' Citation – Feature Writing
State University of New York (SUNY)
2017 SUNY CUAD Judges' Citation – Internal Communications
State University of New York (SUNY)
2017 SUNY CUAD Judges' Citation – Magazine
State University of New York (SUNY)
2017 SUNY CUAD Judges' Citation – Course Listings
State University of New York (SUNY)
2017 Telly Award - TV Commercial – Jose Gomera
The Telly Awards
2017 Telly Award - TV Commercial – Rachel Flatley
The Telly Awards
2017 Gold Award - Annual Report
Educational Advertising Awards
2017 Silver Award - TV Commercial
Educational Advertising Awards
2017 Silver Award - Student Spotlight Video
Educational Advertising Awards
2017 Silver Award - College Publication/Magazine
Educational Advertising Awards
2016 Gold Medallion Award - TV Commercials
National Council for Marketing & Public Relations (NCMPR) – District I
2016 Bronze Medallion Award - Feature Writing
National Council for Marketing & Public Relations (NCMPR) – District I
2016 SUNY CUAD Award of Excellence - Feature Writing
State University of New York (SUNY)
2016 SUNY CUAD Award of Excellence - Student Recruitment
State University of New York (SUNY)
2016 Communicator Award - Public Relations / Communications
Academy of Interactive & Visual Arts
2016 Communicator Award - Annual Report
Academy of Interactive & Visual Arts
2016 Gold Award - TV Commercials
Educational Advertising Awards
2016 Gold Award - Print Ads
Educational Advertising Awards
2016 Silver Award - Annual Report
Educational Advertising Awards
2016 Silver Award - Posters
Educational Advertising Awards
2016 Silver Paragon Award - Feature Writing
National Council for Marketing & Public Relations (NCMPR)
2016 Silver Paragon Award - Special Event Marketing
National Council for Marketing & Public Relations (NCMPR)
2015 SUNY CUAD Best of Category - Outdoor Advertising
State University of New York - Council for Advancement
2014 Communicator Award - Outdoor Advertising
Academy of Interactive and Visual Arts
2014 Gold Award - Outdoor Advertising
Higher Education Advertising Awards
2014 Gold Award - Annual Report
Higher Education Advertising Awards
2014 Gold Award - Events Brochure
Higher Education Advertising Awards
2014 Silver Award - Newspaper Print Campaign
Higher Education Advertising Awards
2014 Silver Award - Viewbook
Higher Education Advertising Awards
2014 Silver Award - College Magazine
Higher Education Advertising Awards
2014 Silver Award - Newsletter
Higher Education Advertising Awards
2014 Silver Award - Poster
Higher Education Advertising Awards
2014 Telly Award - TV Campaign
The Telly Awards
2014 Telly Award - TV Commercial - Single Spot
The Telly Awards
2014 SUNY CUAD Judge's Citation - TV Campaign
State University of New York - Council for University Advancement
2013 Silver Award - Best College Print Advertising
Higher Education Advertising Awards
2013 Bronze Award - Total Advertising Campaign
Higher Education Advertising Awards
2013 Bronze Award - TV Campaign
Higher Education Advertising Awards
2013 Silver Paragon - Best Community College Flyer
National Council for Marketing and Public Relations (NCMPR)
2013 Telly Award - TV Campaign
The Telly Awards
2013 Telly Award - TV Commercial
The Telly Awards
2013 SUNY CUAD Judge's Citation - Logo Design
State University of New York - Council for University Advancement
2012 Gold Award - Best College Print Advertising
Higher Education Advertising Awards
2012 Silver Award - Logo Design
Higher Education Advertising Awards
2012 Silver Paragon - Best Community College Print Campaign
National Council for Marketing and Public Relations (NCMPR)
2011 Gold Paragon - Best Community College Print Advertising
National Council for Marketing and Public Relations (NCMPR)
2009 Gold Paragon - Best Community College TV Campaign
National Council for Marketing and Public Relations (NCMPR)
2009 Gold Paragon - Best Community College TV Commercial
National Council for Marketing and Public Relations (NCMPR)
View our current and previous branded publications:
College Catalog
Changes to the printed catalog are made every two years and the catalog is printed in the month of June. Curriculum changes can be made through submission to the curriculum committee.
View Catalog
Suffolk County Community College Graphic Standards
Suffolk County Community College Logo
The Suffolk County Community College logo was designed to create a visual representation
of the College identity. As the trademark for the College, it is of utmost importance
that the logo be used consistently when applied to any internal or external communication.
The College logo is a representation of the College brand and it exists in the minds
of community members as the iconic representation of the school.
In most cases, the Suffolk logo is the official mark of the College and should be
used to represent College departments and programs. However, in some instances a program
or department may require an additional logo to help distinguish their own identity.
On such occasions, the department must obtain approval from the Office of Institutional
Advancement (see Department Names with Logo below). With regard to logo usage outside
of the College, permission must be secured any time an individual, entity or organization
requests the use of the logo. The College has secured all rights and trademarks for
the use of the logo.
Colors and Typestyle
The Suffolk County Community College logo consists of three elements: (1) the word
"Suffolk" in upper and lower case print with a lighthouse representing the letter
"l" on one line; (2) the words "County Community College" in upper and lower case
beneath it; and (3) a thin horizontal rule beneath each line.
The distinctive design of the lighthouse, with beams pointing left toward the "S"
in Suffolk, should not be altered in any way without permission of the Office of Institutional
Advancement.
The font for the word "Suffolk" is Goudy Bold. The font for the words County Community
College is ITC Giovanni. These fonts should not be changed.
The College logos all use the Pantone Matching System (PMS) to maintain consistent
colors throughout all print applications. The color designations for Suffolk's full-color
logo are PMS Reflex Blue, PMS 124 (gold) and black.
The logo can also be used in one color in either black or reflex blue. It can also
be reversed (knocked-out white) on a black or reflex blue background.
The College logo cannot be changed or altered in any way. When printing the logo
in one color, use Reflex Blue, if available. If blue is not available, the logo should
be printed in black when printing on light backgrounds.
The logo often appears in one color on materials printed in-house (i.e., the College
Print Shop). These materials include may such items as College stationery, one-color
brochures, flyers, postcards, and classroom materials. Items that are produced externally
by commercial printers use either the one or three-color logo.
The size of the logo is also important. The logo may not appear smaller than 1 inch
on any printed materials. In addition, other than supporting the logo with the College
website address or campus locations, the logo should always have a minimum of 1/4
inch of space around it. The logo should not be stretched, condensed or distorted
in any way. It logo should appear prominently on all media that represent Suffolk
County Community College to the external community. Examples include advertisements,
flyers, brochures, newsletters, etc.
Suffolk County Community College Lighthouse Seal
The Suffolk County Community College lighthouse seal was designed as a visual mark
in honor of the 50th Anniversary of the institution. It is used sparingly and only
with permission of the Office of Institutional Advancement and the Office of the President.
Suffolk Primary Athletics Logo
The primary athletic logo, shown to the right, consists of the Suffolk "shark and
lighthouse." The primary typeface is Compacta and has been customized for the logo.
It includes PMS Reflex Blue, PMS Blue 2768, PMS Gold 871 and black. It is for official
Athletic Department use only. No other departments, organizations or clubs may use
this logo without permission of the Office of Institutional Advancement and the Athletic
Department.
Ancillary Athletics Sharks Marks
As part of a comprehensive Sharks identity kit, there are ancillary Sharks marks that can be used with the permission of the Office of Institutional Advancement and the Athletic Department.
Head Mark
Letter Mark
Visual Mark
Word Mark
Departmental/Office Names with Logo
In order to create brand consistency and reinforce the equity of the Suffolk County
Community College logo, the use and/or creation of unique departmental or office logos
is prohibited. In some cases, and with the permission of the Office of Institutional
Advancement, departments/offices with a major external presence and a mission distinct
from the academic mission of the institution, may be able to add a signifier below
the institutional logo. In these approved cases, the title of the office or department
should be used with Helvetica Neue Standard Condensed typeface.
The project worksheet is designed to help you get started. Once you have completed it, please return it to Mary Feder, Director of College Relations and Publications.
For more information, call 631-451-4256 or email federm@sunysuffolk.edu.
- We will contact you to set up a meeting with our team.
- At the meeting, we will make suggestions, ask you to provide necessary information, and help you determine whether new photography is needed.
- From there we will provide drafts for you to approve and help you identify a printer.
- If we have developed a template that fits your needs and if members of your staff are qualified to use it, we may steer you through a do-it-yourself process.
- Publications can take much longer to produce than many people realize. The time it takes to produce a printed piece can vary depending on the complexity of the design and/or printing. As a rule of thumb, standard turnaround time is eight to ten weeks from receipt of your initial text by the Office of Publications to final delivery. If you are working on a new project, more time may be necessary. Please contact us as soon as possible.
Any printed piece that will be viewed off campus should be reviewed by the Office of Publications. If you have created your own publication for reproduction in the College print shop and need it checked for consistency and style or want to reprint a previously reviewed publication, please fill out a print request form and send it to Mary Feder, Director of College Relations and Publications.
